In a changing world, a new home in Florence 4
In a changing world, a new home in Florence 5
In a changing world, a new home in Florence 6

Rooms & Suites

discover
discover discover discover
In a changing world, a new home in Florence 11

HAPPY THANKSGIVING

Celebrate Thanksgiving with your family and friends at The Place: Explore our festive dinner menu.

Discover
In a changing world, a new home in Florence 12

CHRISTMAS EVE

Experience the festive, cozy magic of Christmas Eve. 

Discover
In a changing world, a new home in Florence 13

MERRY CHRISTMAS

We invite you to gather, celebrate and savor a delicious lunch of festive favorites created especially for Christmas Day.

Discover
In a changing world, a new home in Florence 14

NEW YEAR'S EVE

Ring in the New Year with a Tuscan toast! Celebrate with us in style.

Discover

The Kitchen & the bar

Living Florence like a local starts at The Kitchen & The Bar. Your day begins with a leisurely al fresco breakfast in a glorious Renaissance piazza and might continue with a light lunch of good things from some of our favorite artisanal food producers, settle down to a cocktail with friends around the golden hour, segue into an intimate, romantic dinner for two. From 7.30am to 11.30pm, The Kitchen & The Bar never close.

discover
In a changing world, a new home in Florence 14
In a changing world, a new home in Florence 14
In a changing world, a new home in Florence 14
In a changing world, a new home in Florence 15

The Place to be in Florence

In the heart of Florence, deeply connected to its daily life, artistic heritage and lively cultural scene, The Place is your House and Home in the vibrant Tuscan city. It is a timeless classic remade for a new generation of immersive travelers, one that reinvents made-to-measure hospitality.

discover
In a changing world, a new home in Florence 16

The Place of Wonders

Defending the history and future of a priceless heritage of timeless art and beauty.

discover
In a changing world, a new home in Florence 17
In a changing world, a new home in Florence 18

History

We’ve been writing the story of this Place for seventeen years, years of international plaudits and unforgettable personalities. But the time has come to take a new direction, to respond to a new breed of savvy, tuned-in visitor. The Place is making a fresh new start at a time when the world of travel is undergoing epochal changes.

discover

Follow us on Instagram